Snapchat—How to Create On Demand Geofilters

Snapchat is a fun messaging application for sharing moments. You can take a photo or a video, add a caption or doodle, and send it to a friend or add it to your Story to share with some or all of your friends. Friends can view Snaps for up to 10 seconds, and then it disappears.   

If you are new to Snapchat our friend Leslie Samuel at Become a Blogger has an excellent step-by-step tutorial on the platform.  But if you are not so new and want to use Snapchat for business they have introduced On Demand Geofilters.

What is a On Demand Geofilter?

On Deman Geofilters allow businesses to get their name in front of Snapchat users. Snapchat states that these Geofilters can promote a business or brand, as long as they meet some guidelines. The two Business Guidelines are:

1. You must have the necessary rights and permissions to include any business names.

2. If you are submitting a Geofilter for a business, your Geofilter must include a business name. Enter your business name on the purchase page and keep in mind that Snapchat may display the name as entered by you, to let Snapchat users know that your business provided the Geofilter.

There are also other restrictions. For example, an On-Demand Geofilter cannot include photos of people, URLs, phone numbers, or emails.

You can find a full list of restrictions and requirements in the Submission Guidelines.

How to Create an On-Demand Geofilter

Advanced Snapchat users can benefit from  other cool features.  As how to stream live to another user.

How to Stream Live with Snapchat


About Chip Dizárd

Chip is a Final Cut Pro X and Adobe Photoshop Certified Trainer and is passionate about helping people leverage technology for business and communications. He’s done a bit of everything from video production, to web, and application development.
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